SMT | A Satellite Media Tour allows stations all over the country to conduct one-on-one interviews with your chosen talent without having them leave the location. Usually, the talent is media trained to answer the TV reporter's question while delivering your company's message. SMT's are particularly effective if particular regions or states are being targeted as part of the PR campaign. A typical tour can last anywhere from one to four hours.
EPK | Electronic Press Kit. Think of them as your visual press release. They contain text, video, and sometimes interviews. An EPK can be used several ways:
Training Videos | Training videos help cut back on the time employees waste training the newly hired. They can also be helpful for offices that offer sensitivity training.
Radio
ANR | An Audio News Release gives radio stations quick, informative stories that incorporate your message. Usually an ANR has one or two actualities (or quick 10-20 second quotes) from a credible source.
RMT | Radio Media Tours allow multiple radio stations from all across the country to have access to your chosen spokesperson for one-on-one interviews. Because RMTs are done over the telephone, the talent can do the interviews from relatively anywhere, including the comfort of his or her own home. An RMT can last anywhere from 2 to 4 hours long.
Ground Tours | Authors. Actors. Celebrities. Doctors. Experts in just about anything. We'll book a tour and setting up in-studio one-on-one live radio interviews for your talent. If you have a target market you're focusing on, we can channel our efforts to meet your goals.
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